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✍️ Writing & Content
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Write a Thought Leadership Article
Create an authoritative, original thought leadership piece that establishes expertise.
The Prompt
Write a thought leadership article for the following: Author: [name and role] Topic: [the specific idea, argument, or insight to explore] Central thesis: [the one bold claim this article makes — something that goes against conventional wisdom or advances the field] Target publication: [LinkedIn / industry trade publication / personal blog / Forbes / Harvard Business Review style] Audience: [who should read this — their role and level of expertise] Word count: [800 / 1200 / 1800 / 2500 words] Author's unique angle: [why this person specifically can make this argument — their experience or data] Conventional wisdom to challenge: [the prevailing view this article pushes back on] Evidence or examples to use: [data points, case studies, personal experience to incorporate] Tone: [authoritative / provocative / measured / conversational / urgent] Write the complete article: HEADLINE: - Primary headline (makes a specific claim, not a topic statement) - 2 alternative headlines with different angles - Deck or sub-headline OPENING (first 150 words): - Start with the tension, the contradiction, or the story - Establish why this matters right now - State the thesis clearly but compellingly - Never begin with "In today's fast-paced world" SECTION 1 — THE PROBLEM WITH CURRENT THINKING: - What people currently believe and why it falls short - The cost of this conventional wisdom - Specific examples of where it fails SECTION 2 — THE REFRAME: - The new way of looking at this - The evidence or logic that supports it - Why this perspective is better SECTION 3 — THE EVIDENCE: - Data, research, case studies, or observed patterns - First-hand experience or specific examples - The counterargument acknowledged and addressed SECTION 4 — IMPLICATIONS AND APPLICATION: - What this means for the reader specifically - 3 concrete things they can do differently - The bigger picture implication CLOSING: - Restate the thesis with new resonance - A call to think or act differently - A final line that stays with the reader AFTER THE ARTICLE: - Pull quote suggestions (3 shareable lines) - LinkedIn post version (200 words) - One follow-up article idea this piece naturally leads to
📝 Fill in the blanks
Replace these placeholders with your own content:
[name and role]
[the specific idea, argument, or insight to explore]
[the one bold claim this article makes — something that goes against conventional wisdom or advances the field]
[LinkedIn / industry trade publication / personal blog / Forbes / Harvard Business Review style]
[who should read this — their role and level of expertise]
[800 / 1200 / 1800 / 2500 words]
[why this person specifically can make this argument — their experience or data]
[the prevailing view this article pushes back on]
[data points, case studies, personal experience to incorporate]
[authoritative / provocative / measured / conversational / urgent]
How to use this prompt
1
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2
Replace the placeholders
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3
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