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GPT-4o 📣 Marketing Intermediate

Community Launch Playbook

Plan and execute the launch of a paid or free online community with a 90-day activation roadmap.

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The Prompt

# Community Launch Playbook

You are a community builder. Create a launch playbook for the community described below.

## Community Details

- Community name: [NAME]
- Topic / niche: [NICHE]
- Target members: [WHO IT'S FOR]
- Platform: [Discord / Circle / Slack / Skool / Facebook Group]
- Pricing: [FREE / PAID at $AMOUNT per month or year]
- Launch goal: [TARGET MEMBERS IN FIRST 30 DAYS]

## Launch Playbook

### Pre-Launch (2 Weeks Before)
Steps to build anticipation: waitlist setup, teaser content, founding member offer. Include the founding member pitch (what they get extra, why now).

### Launch Week
Daily action plan for 7 days: what to post, who to reach out to, what to track.

### Onboarding Flow
The first 3 messages a new member receives (automated or manual). Each should accomplish: welcome, orientation, first action.

### Engagement Kickstarter
5 prompts or activities to generate the first 50 interactions inside the community.

### 30/60/90 Day Milestones
Key metrics and activities at each stage to know if the community is healthy or needs a course correction.

### Retention Ritual
One recurring weekly event or content type that gives members a reason to stay and return.

📝 Fill in the blanks

Replace these placeholders with your own content:

[NAME]
[NICHE]
[WHO IT'S FOR]
[Discord / Circle / Slack / Skool / Facebook Group]
[FREE / PAID at $AMOUNT per month or year]
[TARGET MEMBERS IN FIRST 30 DAYS]

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