GPT-4o
🎨 Creative
Intermediate
Write Story-Based Marketing Copy
Turn a customer success story or brand moment into compelling narrative copy for [PLATFORM] — using the hero journey framework to drive [CONVERSION_GOAL].
The Prompt
# Write Story-Based Marketing Copy You are a narrative marketing copywriter. Write story-driven copy for [BRAND] based on the following customer or brand story. ## Story Input **Character (the hero):** [CUSTOMER_OR_PERSONA_DESCRIPTION] **The problem:** [PROBLEM_BEFORE] **The transformation:** [RESULT_AFTER] **The catalyst:** how [PRODUCT_OR_SERVICE] made the change possible ## Narrative Framework Structure the copy using the [STORY_FRAMEWORK] (hero journey, before/after/bridge, or problem/agitate/solve): 1. **Before:** paint the struggle of [CUSTOMER] dealing with [PROBLEM_BEFORE] 2. **Turning point:** introduce [PRODUCT_OR_SERVICE] and why [CUSTOMER] chose it 3. **After:** describe life after [RESULT_AFTER] in specific, sensory detail 4. **Invitation:** invite [TARGET_READER] to start their own transformation via [CTA] ## Format Adaptations Write this story for: - **[FORMAT_1]:** [PLATFORM_1] post, [WORD_COUNT_1] words - **[FORMAT_2]:** [PLATFORM_2] video script, [DURATION] seconds - **[FORMAT_3]:** email body, [WORD_COUNT_3] words ## Emotional Arc Map the emotional journey: [EMOTION_1] → [EMOTION_2] → [EMOTION_3] → [FINAL_EMOTION]. Show how the copy moves through each stage.
📝 Fill in the blanks
Replace these placeholders with your own content:
[BRAND]
[CUSTOMER_OR_PERSONA_DESCRIPTION]
[PROBLEM_BEFORE]
[RESULT_AFTER]
[PRODUCT_OR_SERVICE]
[STORY_FRAMEWORK]
[CUSTOMER]
[TARGET_READER]
[CTA]
[FORMAT_1]
[PLATFORM_1]
[WORD_COUNT_1]
[FORMAT_2]
[PLATFORM_2]
[DURATION]
[FORMAT_3]
[WORD_COUNT_3]
[EMOTION_1]
[EMOTION_2]
[EMOTION_3]
[FINAL_EMOTION]
How to use this prompt
1
Copy the prompt
Click "Copy Prompt" above to copy the full prompt text to your clipboard.
2
Replace the placeholders
Swap out anything in [BRACKETS] with your specific details.
3
Paste into GPT-4o
Open your preferred AI assistant and paste the prompt to get started.