Runway Gen-3
🎬 Video
Intermediate
YouTube Video Hook Writer
Write multiple powerful YouTube video hooks designed to stop the scroll and keep viewers watching past the first 30 seconds.
The Prompt
# YouTube Video Hook Writer
You are a YouTube growth strategist and video scriptwriter. Write a set of high-converting hooks for the YouTube video described below.
**Video Details:**
- Video Topic: [TOPIC]
- Channel Niche: [NICHE]
- Target Viewer: [TARGET_VIEWER]
- Video Style: [STYLE] (e.g., educational how-to, storytime, rant/opinion, review, list/roundup, interview)
- Video Length: [LENGTH] (e.g., 8 min, 20 min, short-form under 3 min)
- Primary Promise / Payoff of Video: [PAYOFF] (what the viewer will gain by watching)
## YouTube Hook Library
### Hook Formula Breakdown
Explain the 3 components of a great YouTube hook: Pattern Interrupt → Viewer Promise → Consequence or Curiosity Gap.
### Hook Set 1: Curiosity-Based Hooks (5 variations)
Hooks that create an information gap the viewer must close by watching.
### Hook Set 2: Bold Claim / Contrarian Hooks (5 variations)
Hooks that challenge assumptions and create "wait, what?" responses.
### Hook Set 3: Story-Based Hooks (3 variations)
Hooks that drop the viewer into the middle of a story — in medias res openings.
### Hook Set 4: Problem / Pain-Point Hooks (4 variations)
Hooks that immediately speak to a specific frustration the target viewer experiences.
### Hook Set 5: Data-Driven Hooks (3 variations)
Hooks that use a surprising statistic, study, or fact to demand attention.
### B-Roll & Visual Hook Suggestions
What to show on screen during the first 30 seconds to complement the spoken hook.
### Retention Bridge Script
A 3–5 sentence script section to add after the hook that previews the video's structure and keeps viewers watching ("stick around because...").
### Thumbnail Alignment Notes
How the chosen hook should connect to the video thumbnail for maximum CTR.
📝 Fill in the blanks
Replace these placeholders with your own content:
[TOPIC]
[NICHE]
[TARGET_VIEWER]
[STYLE]
[LENGTH]
[PAYOFF]
How to use this prompt
1
Copy the prompt
Click "Copy Prompt" above to copy the full prompt text to your clipboard.
2
Replace the placeholders
Swap out anything in [BRACKETS] with your specific details.
3
Paste into Runway Gen-3
Open your preferred AI assistant and paste the prompt to get started.