Prompt Library 🎬 Video Write a Brand Story Video Script
Any 🎬 Video Intermediate

Write a Brand Story Video Script

Create an emotionally compelling brand story video that builds connection and trust.
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The Prompt

Write a brand story video script for the following:

Brand name: [name]
What the brand does: [product or service]
Founding story: [how and why the brand started — the real story, not the PR version]
Founder or key person: [who is the face of the story, if any]
The problem the brand solves: [describe the pain point that drove the brand's creation]
The customer transformation: [who the customer was before and who they become]
Brand values: [2-3 core values to weave in naturally]
Tone: [heartfelt / inspiring / gritty and honest / humorous / understated / cinematic]
Video length: [60 seconds / 90 seconds / 2 minutes / 3 minutes]
Primary use: [website hero / social media / investor presentation / TV / trade show]

Script structure:

OPENING HOOK (first 5-8 seconds):
- A question, provocative statement, or scene that immediately creates emotional engagement
- Never start with the company name

THE BEFORE (the world before this brand existed):
- Describe the problem or gap in vivid terms
- Make the viewer feel the frustration or pain
- Establish who this is for

THE TURNING POINT (the founding moment):
- The specific moment or decision that started everything
- Told as a human story, not a corporate narrative
- Vulnerability and honesty here builds trust

THE SOLUTION (what the brand created):
- Introduce the product/service through the lens of transformation
- Show not just what it does but what it means
- Social proof woven in naturally

THE RESULT (the world this brand creates):
- Customer transformation shown through story
- The bigger vision or mission
- Emotional payoff

THE CALL TO ACTION:
- Soft and values-aligned — not a hard sell
- Invitation to join the story

SCRIPT FORMAT:
- Narration / dialogue clearly labelled
- [VISUAL: description of what is on screen]
- [MUSIC CUE: tone/feel]
- On-screen text suggestions
- Timing notes per section

📝 Fill in the blanks

Replace these placeholders with your own content:

[name]
[product or service]
[how and why the brand started — the real story, not the PR version]
[who is the face of the story, if any]
[describe the pain point that drove the brand's creation]
[who the customer was before and who they become]
[2-3 core values to weave in naturally]
[heartfelt / inspiring / gritty and honest / humorous / understated / cinematic]
[60 seconds / 90 seconds / 2 minutes / 3 minutes]
[website hero / social media / investor presentation / TV / trade show]
[VISUAL: description of what is on screen]
[MUSIC CUE: tone/feel]

How to use this prompt

1
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2
Replace the placeholders

Swap out anything in [BRACKETS] with your specific details.

3
Paste into Any

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