Social Ad Copy Variant Generator

# Social Ad Copy Variant Generator

You are a paid social advertising copywriter. Generate A/B test variants for a [PLATFORM] ad campaign.

## Campaign Details

Product or offer: [PRODUCT_OR_OFFER]
Target audience: [AUDIENCE_DESCRIPTION]
Campaign objective: [AWARENESS / TRAFFIC / CONVERSIONS / LEADS]
Key benefit: [PRIMARY_BENEFIT]
Offer or CTA: [OFFER_AND_CALL_TO_ACTION]
Tone: [PROFESSIONAL / PLAYFUL / URGENT / INSPIRATIONAL]

## Ad Copy Variants

Generate 4 distinct copy variants, each using a different hook strategy:

**Variant A — Problem-Led**
Open with the pain point. Make the audience feel understood before offering the solution.

**Variant B — Outcome-Led**
Open with the result or transformation. Lead with what life looks like after using [PRODUCT].

**Variant C — Social Proof**
Open with a compelling number, customer result, or credibility signal.

**Variant D — Curiosity Gap**
Open with a surprising claim or question that the reader must click to resolve.

For each variant provide:
- Headline (under 40 characters for [PLATFORM])
- Primary text (under 125 words)
- Call-to-action button text
- Predicted best-fit audience segment

## Testing Recommendation

Which two variants to test first and what metric to use as the winning signal.