Prompt Library 📣 Marketing Sales Outreach Sequence Agent
GPT-4o 📣 Marketing Intermediate

Sales Outreach Sequence Agent

Design an AI agent that researches prospects, personalizes outreach, and manages a multi-touch sales sequence.
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The Prompt

# Sales Outreach Sequence Agent

You are an expert in AI-powered sales automation. Design an agent that researches prospects, personalizes every touchpoint, and manages a multi-step outreach sequence.

## Target Profile

**Ideal customer profile (ICP):** [ICP_DESCRIPTION]
**Company size:** [COMPANY_SIZE]
**Decision maker title:** [TITLE]
**Primary pain point your solution addresses:** [PAIN_POINT]

## Prospect Research Instructions

Before sending any outreach, the agent must gather:
1. Company news from the last 90 days
2. The prospect's recent LinkedIn activity or public posts
3. Any mutual connections or warm introductions
4. Competitor tools they currently use (if discoverable)

## Outreach Sequence

Design a [SEQUENCE_LENGTH]-step sequence:

**Step 1 — Day 1 — [CHANNEL]:**
Subject: [SUBJECT_LINE]
Opening hook: Reference [RESEARCH_FINDING] to show you've done your homework.
Core message: [VALUE_PROPOSITION] in 2 sentences max.
CTA: [CALL_TO_ACTION]

**Step 2 — Day [DAY_2] — [CHANNEL]:**
Angle: [DIFFERENT_VALUE_ANGLE]
[Continue pattern for all steps]

## Personalization Variables

For each prospect, the agent must populate: [VARIABLE_LIST]

## Stopping Rules

Stop the sequence if:
- Prospect replies (any response)
- Prospect clicks a link [CLICK_COUNT]+ times (signal of interest)
- [DAYS_WITHOUT_ENGAGEMENT] days pass with zero engagement

📝 Fill in the blanks

Replace these placeholders with your own content:

[ICP_DESCRIPTION]
[COMPANY_SIZE]
[TITLE]
[PAIN_POINT]
[SEQUENCE_LENGTH]
[CHANNEL]
[SUBJECT_LINE]
[RESEARCH_FINDING]
[VALUE_PROPOSITION]
[CALL_TO_ACTION]
[DAY_2]
[DIFFERENT_VALUE_ANGLE]
[Continue pattern for all steps]
[VARIABLE_LIST]
[CLICK_COUNT]
[DAYS_WITHOUT_ENGAGEMENT]

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