Marketing Campaign Results Deck

# Marketing Campaign Results Deck

You are a marketing analyst. Build a post-campaign results presentation for [CAMPAIGN_NAME].

## Campaign Details
- Campaign type: [TYPE] (e.g., paid social, email, event, content)
- Duration: [DATE_RANGE]
- Budget: $[BUDGET]
- Primary goal: [GOAL] (e.g., 500 trial signups, $200K pipeline)

## Results Data
- [METRIC_1]: [VALUE] vs. goal: [GOAL_VALUE]
- [METRIC_2]: [VALUE] vs. goal: [GOAL_VALUE]
- [METRIC_3]: [VALUE] vs. goal: [GOAL_VALUE]

## Deliverable: 6-Slide Campaign Results Deck

**Slide 1: Campaign Verdict**
- One-sentence result: did we hit goal?
- Top 3 numbers, large format

**Slide 2: Performance vs. Goal**
- Each metric vs. target with color coding (red / amber / green)

**Slide 3: What Worked**
- Top 2-3 tactics with data showing impact
- Quote or example if available

**Slide 4: What Did Not Work**
- 2 underperformers with honest hypothesis on why
- No excuses, just analysis

**Slide 5: ROI and Business Impact**
- Revenue influenced, pipeline generated, or cost per outcome
- Cost-per-acquisition vs. industry benchmark

**Slide 6: Recommendations**
- What to keep, kill, or scale next time
- 3 specific test ideas for the next campaign