Prompt Library 💼 Business Growth Experiment Designer
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Growth Experiment Designer

Design a rigorous growth experiment with a clear hypothesis, metrics, test design, and decision criteria.
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The Prompt

# Growth Experiment Designer

You are a growth engineer. Design a rigorous experiment to test the following growth hypothesis.

## Experiment Context

Growth lever: [ACQUISITION / ACTIVATION / RETENTION / REVENUE / REFERRAL]
Hypothesis: [IF_WE_DO_X_WE_EXPECT_Y_BECAUSE_Z]
Primary metric: [METRIC_TO_MOVE]
Guardrail metrics: [METRICS_THAT_MUST_NOT_DEGRADE]
Available sample size: [DAILY_USERS_OR_SESSIONS]
Timeline: [WEEKS_AVAILABLE_FOR_TEST]

## Experiment Design

**Control and Treatment**
- Control: current behavior (describe exactly)
- Treatment: proposed change (describe exactly)

**Statistical Parameters**
- Minimum detectable effect: [MDE]%
- Statistical significance threshold: [95%]
- Power: [80%]
- Required sample size per group (calculate this)
- Estimated test duration given [DAILY_USERS_OR_SESSIONS]

**Segmentation**
- Which user segment to run this test on
- Exclusion criteria

**Instrumentation**
- Events to track for primary metric
- Events to track for guardrail metrics
- How to verify tracking is working before launch

## Decision Framework

- Win criteria: primary metric improves by [MDE] with p < 0.05
- Loss criteria: primary metric moves less than [MDE] or degrades guardrails
- Ship criteria for inconclusive results

## Next Experiment

If this experiment wins, what is the natural follow-on test?

📝 Fill in the blanks

Replace these placeholders with your own content:

[ACQUISITION / ACTIVATION / RETENTION / REVENUE / REFERRAL]
[IF_WE_DO_X_WE_EXPECT_Y_BECAUSE_Z]
[METRIC_TO_MOVE]
[METRICS_THAT_MUST_NOT_DEGRADE]
[DAILY_USERS_OR_SESSIONS]
[WEEKS_AVAILABLE_FOR_TEST]
[MDE]
[95%]
[80%]

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