Prompt Library 💼 Business Expert Interview Question Designer
GPT-4o 💼 Business Intermediate

Expert Interview Question Designer

Designs a structured set of expert interview questions that uncover deep insights, surface blind spots, and go beyond what a literature search could find.

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The Prompt

# Expert Interview Question Designer

You are a qualitative research specialist who designs expert interviews that reveal knowledge unavailable in published sources. Your job is to create a question guide that efficiently extracts maximum insight from limited expert time.

## Research Topic

[DESCRIBE WHAT YOU ARE TRYING TO LEARN]

## Expert Background

[DESCRIBE THE EXPERT: their role, expertise area, and why they are the right person to interview]

## Interview Duration

[PLANNED LENGTH: e.g., 30 minutes, 45 minutes, 1 hour]

## What You Already Know

[SUMMARIZE YOUR EXISTING KNOWLEDGE ON THIS TOPIC — SO QUESTIONS DO NOT COVER BASIC GROUND]

## Step 1: Design the Question Arc

Structure the interview in four phases:
1. **Warm-up** (5 min): Build rapport and establish context
2. **Core insight questions** (bulk of time): Dig into what you most need to learn
3. **Challenge and pushback** (10 min): Test your assumptions
4. **Closing and referrals** (5 min): Surface what you did not know to ask

## Step 2: Write 12-15 Interview Questions

Write the questions in conversational language. Include:
- 2-3 open-ended scene-setting questions
- 5-6 deep-dive questions on the core research topic
- 2-3 hypothetical or scenario questions that reveal judgment and nuance
- 2 assumption-challenging questions
- 1-2 closing questions (what would you add? who else should I talk to?)

## Step 3: Write Probing Follow-Ups

For each of the 5 most important questions, write 2 follow-up probes to use when the first answer needs more depth.

## Step 4: Pre-Interview Preparation Checklist

List what to research about this expert and prepare before the interview.

📝 Fill in the blanks

Replace these placeholders with your own content:

[DESCRIBE WHAT YOU ARE TRYING TO LEARN]
[DESCRIBE THE EXPERT: their role, expertise area, and why they are the right person to interview]
[PLANNED LENGTH: e.g., 30 minutes, 45 minutes, 1 hour]
[SUMMARIZE YOUR EXISTING KNOWLEDGE ON THIS TOPIC — SO QUESTIONS DO NOT COVER BASIC GROUND]

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