Designing Sales Funnels

# Sales Funnel Design Blueprint

Design a complete, high-converting sales funnel for [OFFER_NAME], a [OFFER_TYPE] priced at [PRICE_POINT] targeting [IDEAL_CUSTOMER].

## Business Context
- **Traffic source:** [TRAFFIC_SOURCE] (e.g., Facebook Ads, organic SEO, email list)
- **Funnel goal:** [GOAL] (e.g., sell course, book calls, generate leads)
- **Existing assets:** [EXISTING_ASSETS] (e.g., email list of 2,000, active Instagram)

## Funnel Architecture

### Stage 1: Awareness (Top of Funnel)
Describe the lead magnet or hook content that attracts cold traffic. Include the format, title, and core promise.

### Stage 2: Interest (Opt-in Page)
Provide the headline, subheadline, 3 bullet points of benefit copy, and CTA button text for the opt-in page.

### Stage 3: Desire (Nurture Sequence)
Outline a 5-email nurture sequence with subject lines and the purpose of each email (story, social proof, objection handling, value, offer).

### Stage 4: Action (Sales Page Structure)
List the key sections of the sales page in order: headline → problem → solution → features/benefits → testimonials → guarantee → price → CTA.

### Stage 5: Post-Purchase (Retention & Ascension)
Describe the thank-you page upsell, onboarding email, and first 30-day customer journey to maximize LTV.

### Conversion Rate Benchmarks
Provide realistic conversion rate targets for each funnel stage so I can identify where to optimize.

Focus on proven direct-response principles and make every recommendation specific to the offer described.