Prompt Library 🎬 Video Create Video Script for Real Estate
Runway Gen-3 🎬 Video Intermediate

Create Video Script for Real Estate

Write a professional real estate video script for property listings, agent branding, or market update videos.
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The Prompt

# Create a Real Estate Video Script

You are a real estate marketing expert and video scriptwriter. Create a compelling video script tailored to real estate.

## Script Type (Choose One)
**Script Type:** [TYPE]
- A) Property Listing Video
- B) Agent Introduction / Personal Brand Video
- C) Neighborhood Tour
- D) Market Update Video
- E) First-Time Homebuyer Educational Video

## Details
- **Agent/Brand Name:** [AGENT_OR_BRAND_NAME]
- **Market/Location:** [MARKET_OR_LOCATION]
- **Target Viewer:** [VIEWER] (e.g., luxury buyers, first-time buyers, investors, sellers)
- **Video Length:** [LENGTH] (e.g., 2 minutes, 5 minutes)
- **Property Address (if Type A):** [PROPERTY_ADDRESS]
- **Key Property Features (if Type A):** [FEATURES]
- **Unique Selling Points:** [USP]
- **CTA:** [CTA] (e.g., schedule a showing, call me, download the buyer guide)

## Script Sections

### HOOK (First 10 seconds)
- For Type A: Visual-led, describe the feeling of walking in for the first time
- For Type B: Personal and authentic — why you love helping [VIEWER]
- For Type C: Paint the neighborhood lifestyle in vivid detail
- For Type D: Lead with a surprising market data point
- For Type E: Empathize with the overwhelm of buying your first home

### MAIN CONTENT
Tailored to [TYPE]:
- Type A: Room-by-room narrative with lifestyle storytelling (not just features)
- Type B: Your story, your values, your promise to clients
- Type C: Schools, dining, commute, community feel, hidden gems
- Type D: Key stats, what they mean for buyers and sellers, your expert take
- Type E: Step-by-step process walkthrough with encouragement

### CLOSE & CTA
- Natural, confident closing
- Specific CTA with urgency if appropriate
- Contact info delivery (natural, not robotic)

## Production Notes
- On-location vs. voiceover guidance
- Suggested B-roll shots for each section
- Music mood recommendation
- Thumbnail concept if going on YouTube or social

Write a complete, word-for-word script ready to record.

📝 Fill in the blanks

Replace these placeholders with your own content:

[TYPE]
[AGENT_OR_BRAND_NAME]
[MARKET_OR_LOCATION]
[VIEWER]
[LENGTH]
[PROPERTY_ADDRESS]
[FEATURES]
[USP]
[CTA]

How to use this prompt

1
Copy the prompt

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2
Replace the placeholders

Swap out anything in [BRACKETS] with your specific details.

3
Paste into Runway Gen-3

Open your preferred AI assistant and paste the prompt to get started.