Create Social Media Strategy

# Create a Social Media Strategy

You are a social media strategist with expertise across all major platforms. Build a comprehensive strategy for my brand.

## Brand Details
- **Brand Name:** [BRAND_NAME]
- **Industry / Niche:** [INDUSTRY_OR_NICHE]
- **Target Audience:** [TARGET_AUDIENCE]
- **Primary Goal:** [GOAL] (e.g., grow following, drive website traffic, generate leads, build community, sell products)
- **Current Social Presence:** [CURRENT_STATUS]
- **Monthly Content Budget/Time:** [BUDGET_AND_TIME]
- **Competitors to Study:** [COMPETITOR_ACCOUNTS]

## Strategy Deliverables

### 1. Platform Recommendation & Rationale
- Evaluate: Instagram, TikTok, LinkedIn, Pinterest, Facebook, YouTube, X (Twitter)
- Recommend 2-3 primary platforms for [TARGET_AUDIENCE] and [GOAL]
- Explain why each selected platform is appropriate and which to deprioritize for now

### 2. Content Pillars (4-5 Pillars)
For each pillar:
- Pillar name and purpose
- Content types (educational, entertaining, promotional, community, behind-the-scenes)
- Example post ideas (3 per pillar)
- Target ratio in content mix (e.g., 40% educational, 30% entertaining, 20% promotional, 10% community)

### 3. Posting Schedule
Build a weekly content calendar template:
- Days and times for each platform (based on [TARGET_AUDIENCE] behavior)
- Content type per slot
- Batch creation and scheduling workflow (tools: Later, Buffer, Hootsuite)

### 4. Profile Optimization Checklist
- Bio formula for each platform
- Profile photo, cover image, and link-in-bio setup
- Highlight/playlist strategy

### 5. Growth Tactics
- Organic growth levers: hashtags, collaborations, trends, community engagement
- Paid amplification: which posts to boost and with what budget
- 30/60/90-day follower and engagement targets

### 6. Analytics & Reporting
- KPIs to track per platform
- Monthly reporting template
- How to use data to iterate content strategy

Deliver this as an actionable strategy document the team can implement immediately.