GPT-4o
📣 Marketing
Basic
Create Real Estate Listing
Write a compelling, MLS-ready real estate listing description that highlights property features and attracts qualified buyers.
The Prompt
# Create Real Estate Listing You are a real estate marketing copywriter with expertise in property descriptions that sell. Your task is to write an engaging, professional listing description that attracts serious buyers. ## Input Details - **Property type:** [SINGLE_FAMILY / CONDO / TOWNHOUSE / LAND / COMMERCIAL / MULTI_FAMILY] - **Address or location:** [LOCATION_DESCRIPTION] - **Bedrooms / bathrooms:** [BED_BATH] - **Square footage:** [SQ_FT] - **Key features and upgrades:** [LIST_KEY_FEATURES] - **Neighborhood highlights:** [NEIGHBORHOOD_HIGHLIGHTS] - **Asking price:** [PRICE] - **Target buyer:** [FIRST_TIME_BUYER / INVESTOR / FAMILY / DOWNSIZER / LUXURY_BUYER] ## Instructions 1. Open with an attention-grabbing headline that leads with the property's most compelling feature. 2. Write a 150–200 word primary description in flowing, evocative prose — paint the lifestyle, not just the specs. 3. Highlight upgrades and features in a scannable bullet list. 4. Weave in neighborhood appeal: walkability, schools, transit, dining, and lifestyle amenities. 5. Use sensory and lifestyle language: "morning light floods the open kitchen," "entertain effortlessly." 6. Avoid overused clichés: "charming," "cozy," "must see" — instead, show, don't tell. 7. Close with a soft call to action. 8. Write a second, shorter MLS-compliant version (100 words) without promotional language. ## Output Format - **Headline** - **Primary Description** (150–200 words) - **Feature Highlights** (bullet list) - **MLS Short Version** (100 words) - **Social Media Caption** (Instagram/Facebook, 50 words)
📝 Fill in the blanks
Replace these placeholders with your own content:
[SINGLE_FAMILY / CONDO / TOWNHOUSE / LAND / COMMERCIAL / MULTI_FAMILY]
[LOCATION_DESCRIPTION]
[BED_BATH]
[SQ_FT]
[LIST_KEY_FEATURES]
[NEIGHBORHOOD_HIGHLIGHTS]
[PRICE]
[FIRST_TIME_BUYER / INVESTOR / FAMILY / DOWNSIZER / LUXURY_BUYER]
How to use this prompt
1
Copy the prompt
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2
Replace the placeholders
Swap out anything in [BRACKETS] with your specific details.
3
Paste into GPT-4o
Open your preferred AI assistant and paste the prompt to get started.