Create a Podcast Marketing Strategy

Build a complete podcast marketing strategy for the following:

Podcast name: [name]
Topic/niche: [what the podcast covers]
Target listener: [describe who you want listening]
Host background: [credentials or angle that makes this podcast credible]
Format: [solo / interview / co-hosted / narrative]
Episode frequency: [weekly / bi-weekly / daily]
Current episode count: [launching / X episodes in]
Monetisation goal: [sponsorships / sell own products / build authority / community / all]
Current distribution channels: [Spotify / Apple / YouTube / other]

Provide a full podcast marketing strategy:

POSITIONING:
- Podcast positioning statement (who it is for, what it delivers, why it is different)
- Category to compete in on Apple/Spotify
- Show description optimised for search

LAUNCH STRATEGY (if launching):
- Pre-launch content plan
- Launch week plan (how to chart on day one)
- First 10 guests strategy

GROWTH STRATEGY:
- Episode SEO (titles, descriptions, show notes structure)
- Cross-promotion channels
- Guest outreach template
- Listener referral strategy
- Social media clips strategy (which moments to clip and how)

COMMUNITY BUILDING:
- Where to build a listener community
- Newsletter integration
- Listener engagement tactics

MONETISATION ROADMAP:
- Milestone 1: [first monetisation method and when to pursue it]
- Milestone 2: [second revenue stream]
- Milestone 3: [full monetisation mix]
- Sponsorship rate card template
- Sponsor pitch email template

CONTENT REPURPOSING:
- How to turn each episode into 5+ pieces of content
- Weekly repurposing workflow

KPIs AND ANALYTICS:
- Metrics to track at each growth stage
- What good looks like at 3 / 6 / 12 months