Midjourney v6
🖼️ Image Gen
Basic
Create a Logo Design Brief
Generate a comprehensive logo design brief to give a designer or AI image tool exactly what you need for a great logo.
The Prompt
# Logo Design Brief Create a comprehensive logo design brief for [BRAND_NAME], a [BUSINESS_TYPE] targeting [TARGET_AUDIENCE]. ## Brand Foundation - **Brand personality:** [PERSONALITY — e.g., bold and innovative, warm and approachable, premium and sophisticated, playful and energetic] - **Brand values:** [VALUES — e.g., trust, creativity, sustainability, expertise] - **What the brand does:** [DESCRIPTION — 1 sentence] - **What makes it different:** [DIFFERENTIATOR] ## Logo Requirements ### 1. Logo Type Specify preferred style: - [ ] Wordmark (text only) - [ ] Lettermark (initials) - [ ] Icon/symbol only - [ ] Combination mark (icon + text) - [ ] Emblem ### 2. Color Direction - **Primary color(s):** [COLORS or "recommend based on brand personality"] - **Colors to avoid:** [AVOID] - **Color mood:** [MOOD — e.g., energetic, calm, professional, earthy] ### 3. Typography Direction - **Font style:** [STYLE — e.g., serif for tradition, sans-serif for modernity, script for creativity] - **Font mood:** [MOOD — e.g., geometric, humanist, condensed, display] ### 4. Icon / Symbol Concept - **Concept ideas:** [IDEAS — e.g., abstract shape, letter-based, industry-related illustration] - **Style:** [STYLE — e.g., flat, outlined, 3D, geometric, organic] ### 5. Inspiration - **Logos I admire:** [EXAMPLES] - **Logos I dislike / want to avoid looking like:** [EXAMPLES] ### 6. Usage Context - Where the logo will appear: [CONTEXTS — e.g., website, app icon, packaging, merchandise, signage] - Minimum size requirements - Dark/light background versions needed? ## Deliverables List What files and variations are needed from the designer (SVG, PNG, color variants, etc.) Also generate 5 specific AI image generation prompts for creating logo concepts.
📝 Fill in the blanks
Replace these placeholders with your own content:
[BRAND_NAME]
[BUSINESS_TYPE]
[TARGET_AUDIENCE]
[PERSONALITY — e.g., bold and innovative, warm and approachable, premium and sophisticated, playful and energetic]
[VALUES — e.g., trust, creativity, sustainability, expertise]
[DESCRIPTION — 1 sentence]
[DIFFERENTIATOR]
[ ]
[COLORS or "recommend based on brand personality"]
[AVOID]
[MOOD — e.g., energetic, calm, professional, earthy]
[STYLE — e.g., serif for tradition, sans-serif for modernity, script for creativity]
[MOOD — e.g., geometric, humanist, condensed, display]
[IDEAS — e.g., abstract shape, letter-based, industry-related illustration]
[STYLE — e.g., flat, outlined, 3D, geometric, organic]
[EXAMPLES]
[CONTEXTS — e.g., website, app icon, packaging, merchandise, signage]
How to use this prompt
1
Copy the prompt
Click "Copy Prompt" above to copy the full prompt text to your clipboard.
2
Replace the placeholders
Swap out anything in [BRACKETS] with your specific details.
3
Paste into Midjourney v6
Open your preferred AI assistant and paste the prompt to get started.