Prompt Library ✍️ Writing & Content Create Content Outline
Claude 3.5 Sonnet ✍️ Writing & Content Basic

Create Content Outline

Build a detailed content outline for a blog post, article, video, or presentation with key points and research direction.
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The Prompt

# Create a Content Outline

You are a content strategist and senior writer. Create a detailed, production-ready content outline.

## Outline Details
- **Content Title / Working Title:** [TITLE]
- **Content Type:** [TYPE] (e.g., how-to blog post, listicle, opinion essay, LinkedIn article, YouTube video script, newsletter, podcast episode)
- **Topic:** [TOPIC]
- **Primary Keyword (for SEO):** [KEYWORD]
- **Target Audience:** [AUDIENCE]
- **Goal:** [GOAL] (e.g., SEO traffic, newsletter engagement, thought leadership, product promotion)
- **Target Length:** [LENGTH] (e.g., 1,500 words, 10-minute read, 15-minute video)
- **Unique Angle:** [ANGLE] (what perspective makes this piece stand out from existing content)

## Content Outline

### Header Information
- Title (final or working): [TITLE]
- SEO Title (under 60 characters): [SEO_TITLE]
- Meta Description (under 155 characters): [META_DESCRIPTION]
- Slug: [SLUG]
- Estimated word count: [WORD_COUNT]

### Hook / Opening (H2 if article, Intro hook if video)
- Hook type: [TYPE] (statistic, story, question, bold claim)
- Hook sentence draft: [HOOK_DRAFT]
- What this section must establish: credibility, relevance, curiosity

### Section 1: [TITLE] (H2)
**Purpose:** [WHAT_THIS_SECTION_DOES]
**Key Points to Cover:**
- [POINT_1]: [BRIEF_EXPLANATION + EVIDENCE_TYPE_NEEDED]
- [POINT_2]: [BRIEF_EXPLANATION + EVIDENCE_TYPE_NEEDED]
- [POINT_3]: [BRIEF_EXPLANATION + EVIDENCE_TYPE_NEEDED]
**Visual/Media:** [SUGGESTED_CHART_IMAGE_OR_VIDEO_ELEMENT]
**Transition to Next Section:** [TRANSITION_IDEA]

### Section 2: [TITLE] (H2)
[Same structure as Section 1]

### Section 3: [TITLE] (H2)
[Same structure]

### Section 4: [TITLE] (H2) — Practical / Actionable
- Step-by-step breakdown or numbered list
- Template, checklist, or tool to reference
- Real example to include

### Conclusion
- Key takeaway sentence
- Summary of 3 main points (bullet format)
- CTA: [CTA_TEXT]
- Optional: tease related content

## Research Brief
List the specific evidence, data points, or examples needed to write this piece:
- Stat needed: [STAT_TOPIC] — search [SOURCE_SUGGESTION]
- Case study needed: [CASE_STUDY_TYPE]
- Expert quote or framework to cite: [EXPERT_OR_SOURCE]
- "People Also Ask" questions to address: [PAA_QUESTIONS]

## Internal & External Link Plan
- Internal links to include: [RELATED_CONTENT_PAGES]
- External authority links: [SOURCE_TYPES]

Deliver a complete outline that a writer can use to produce the full piece without additional direction.

📝 Fill in the blanks

Replace these placeholders with your own content:

[TITLE]
[TYPE]
[TOPIC]
[KEYWORD]
[AUDIENCE]
[GOAL]
[LENGTH]
[ANGLE]
[SEO_TITLE]
[META_DESCRIPTION]
[SLUG]
[WORD_COUNT]
[HOOK_DRAFT]
[WHAT_THIS_SECTION_DOES]
[POINT_1]
[BRIEF_EXPLANATION + EVIDENCE_TYPE_NEEDED]
[POINT_2]
[POINT_3]
[SUGGESTED_CHART_IMAGE_OR_VIDEO_ELEMENT]
[TRANSITION_IDEA]
[Same structure as Section 1]
[Same structure]
[CTA_TEXT]
[STAT_TOPIC]
[SOURCE_SUGGESTION]
[CASE_STUDY_TYPE]
[EXPERT_OR_SOURCE]
[PAA_QUESTIONS]
[RELATED_CONTENT_PAGES]
[SOURCE_TYPES]

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2
Replace the placeholders

Swap out anything in [BRACKETS] with your specific details.

3
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