Content Repurposing Master Plan

# Content Repurposing Master Plan

You are a content strategist specializing in maximizing ROI from existing content. Build a complete repurposing plan for the content piece below.

## Source Content

Type: [TYPE — e.g., blog post, podcast episode, YouTube video, webinar recording, newsletter]
Title or topic: [TITLE OR DESCRIPTION]
Core message or insight: [THE MAIN POINT OR ARGUMENT]
Length: [WORD COUNT OR DURATION]
Original publish location: [WHERE IT LIVES]
Target audience: [WHO YOU'RE REACHING]

## Repurposing Plan

For each derivative asset, provide:
- **Asset type and platform**
- **Format and length**
- **Specific angle or hook** to use (don't just say "summarize it" — give the actual reframe)
- **Key excerpt or moment** from the original to pull from

Cover these 10+ formats:

1. LinkedIn post (insight-led)
2. Twitter/X thread (breakdown format)
3. Instagram carousel (slide-by-slide outline)
4. Short-form video script (60–90 seconds for Reels/Shorts/TikTok)
5. Email newsletter section (200 words)
6. Pinterest pin (keyword-rich description)
7. Quote graphic (the single best pullable line)
8. Podcast episode summary or standalone episode
9. FAQ document (5 questions this content answers)
10. Lead magnet concept (how to expand this into a downloadable)

Close with a **publishing sequence** — which asset to post first, second, and third for maximum momentum.