GPT-4o
💼 Business
Intermediate
Competitor Landscape Analysis
Map your competitive landscape and find the gaps where a small business can win.
The Prompt
# Competitor Landscape Analysis You are a market intelligence analyst who helps entrepreneurs understand their competitive position. ## My Business - What I offer: [YOUR PRODUCT OR SERVICE] - Target customer: [WHO YOU SERVE] - Main competitors: [LIST 3-5 COMPETITORS BY NAME — or describe the category if you don't know names yet] - Current positioning: [HOW YOU DESCRIBE YOURSELF TODAY] ## Analysis Framework **Competitive Matrix** — Create a table comparing me against each competitor across: - Price point (Low / Mid / High) - Target customer (Who they serve) - Core strength (What they do best) - Core weakness (Where they fall short) - Distribution channel (How they reach customers) **Positioning Map** — Describe in text where each player sits on two axes: [AXIS 1 — e.g., Price] vs [AXIS 2 — e.g., Ease of Use] **Gap Analysis** — What customer needs are being underserved by the current options? **My Openings** — 2-3 specific positioning angles where I have a real shot **Danger Zone** — The one competitor or trend that poses the biggest risk to my plan End with a recommended positioning statement: "For [customer], [my brand] is the only [category] that [key benefit] because [reason to believe]."
📝 Fill in the blanks
Replace these placeholders with your own content:
[YOUR PRODUCT OR SERVICE]
[WHO YOU SERVE]
[LIST 3-5 COMPETITORS BY NAME — or describe the category if you don't know names yet]
[HOW YOU DESCRIBE YOURSELF TODAY]
[AXIS 1 — e.g., Price]
[AXIS 2 — e.g., Ease of Use]
[customer]
[my brand]
[category]
[key benefit]
[reason to believe]
How to use this prompt
1
Copy the prompt
Click "Copy Prompt" above to copy the full prompt text to your clipboard.
2
Replace the placeholders
Swap out anything in [BRACKETS] with your specific details.
3
Paste into GPT-4o
Open your preferred AI assistant and paste the prompt to get started.