Build a Link Building Campaign

Build a complete link building campaign for the following:

Website: [URL and description]
Industry: [sector]
Current domain authority/rating: [score or unknown]
Target DA/DR improvement: [from X to Y]
Current backlink profile: [strong / weak / mixed / unknown]
Content assets available: [blog posts / tools / research / infographics / other]
Budget: [time only / small budget / meaningful budget]
Timeline: [3 / 6 / 12 months]
In-house capability: [can write outreach / need templates / have a team]
Link targets: [any specific site types you want links from]

Deliver a complete link building campaign:

COMPETITOR BACKLINK ANALYSIS:
- How to find competitor backlinks
- Identifying link gaps (they have it, you do not)
- Replicable vs unique link opportunities
- Quick wins from competitor analysis

LINK ACQUISITION TACTICS (ranked by ROI):

1. DIGITAL PR:
- Story angles that earn links in this industry
- Target publication types
- Press release template
- Journalist outreach approach
- Newsjacking opportunities

2. EXPERT COMMENTARY AND HARO:
- HARO response strategy
- How to become a go-to source
- Podcast guesting for links
- Expert roundup participation

3. BROKEN LINK BUILDING:
- How to find broken link opportunities
- Outreach email template
- Success rate expectations

4. GUEST POSTING:
- Site qualification criteria
- Prospecting methodology
- Pitch email template
- Content brief for guest posts
- Anchor text strategy

5. RESOURCE PAGE LINK BUILDING:
- Finding resource pages in your niche
- Qualifying good opportunities
- Outreach template

6. LINKABLE ASSET CREATION:
- Asset types that earn links in this industry
- Original research and data strategy
- Free tool or calculator concept
- Ultimate guide strategy

OUTREACH SYSTEM:
- Prospect finding workflow
- Email finding tools and methods
- Outreach sequence (initial + 2 follow-ups)
- Personalisation approach
- Response handling
- Tracking spreadsheet structure

MONTHLY TARGETS AND TRACKING:
- Links per month target
- Quality criteria (minimum DR / relevance)
- Monthly link building review template
- Reporting to stakeholders