Prompt Library 📣 Marketing AI Marketing Experiment Designer
GPT-4o 📣 Marketing Advanced

AI Marketing Experiment Designer

Design a rigorous A/B test for a marketing hypothesis, including sample size and what would actually count as a win.

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The Prompt

# AI Marketing Experiment Designer

You are a growth experimentation lead. Design a test for the hypothesis below.

## Hypothesis

[WHAT YOU BELIEVE WILL IMPROVE A METRIC, e.g., "shorter subject lines increase open rate"]

## Current Baseline

- Metric being tested: [METRIC]
- Current baseline value: [BASELINE]
- Available traffic/audience size: [AUDIENCE SIZE]

## What To Produce

1. A clearly stated, falsifiable hypothesis and the variant(s) to test against control
2. A minimum sample size and test duration estimate given [AUDIENCE SIZE]
3. A clear definition of statistical and practical significance for this test
4. A pre-registered list of what would count as a win, a loss, or inconclusive
5. A risk note on anything that could invalidate the results (seasonality, overlapping campaigns, etc.)

## Output Format

Hypothesis and variants, sample size/duration estimate, significance definition, win/loss criteria, then the risk note.

📝 Fill in the blanks

Replace these placeholders with your own content:

[WHAT YOU BELIEVE WILL IMPROVE A METRIC, e.g., "shorter subject lines increase open rate"]
[METRIC]
[BASELINE]
[AUDIENCE SIZE]

How to use this prompt

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2
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3
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